Planting Seeds of Change

Like seeds breaking through soil toward sunlight, the ROOTED 2025 Crop Hoodie emerges with purpose. Its raw hem—reminiscent of freshly tilled earth—frames our iconic quilt logo, creating a garment that tells a story of growth and resilience.

As you move through city streets or gathering spaces, the dropped shoulder cut flows like branches reaching outward, connecting you to a movement that spans 22 vibrant cities. The cropped silhouette mirrors the way our ancestors cultivated just what they needed—no excess, no waste, only intention.

The dyed-to-match drawstrings weave like roots beneath the surface, binding together this premium blend of cotton and fleece just as our movement binds 100,000 voices into one powerful chorus. From Richmond's historic Jackson Ward to the creative pulse of Brooklyn's Bed-Stuy, this hoodie carries the spirit of our Freedom Routes.

Hoodie Details:
• Premium blend (52% airlume combed ring-spun cotton, 48% poly fleece)
• Medium-weight fabric (6.5 oz/yd² | 220.39 g/m²)
• Thoughtfully designed with dyed-to-match drawstrings
• Dropped shoulder cut for contemporary style and freedom of movement
• Cropped body with raw hem—a nod to our authentic, unfiltered message
• Sourced from Mexico, Nicaragua or the United States

Wear this crop hoodie and feel the warmth of community embrace you, just as the fabric embraces your shoulders. With 90% of proceeds flowing directly to Black women-owned businesses across our Freedom Routes, your fashion choice creates ripples of change across landscapes both physical and economic.

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Created With Intention: Each crop hoodie blooms into existence only after you place your order, reducing environmental impact while maximizing meaning. Like our movement itself, your purchase plants seeds of economic change that will grow for generations.